China’s Belt and Road Initiative may spread the nation’s film and television content across the globe.

The infrastructure project connects 70 countries and international organizations. Chinese enterprises have invested a total of 14 billion US dollars in countries along the route and created about 60,000 local jobs.

Analysts and scholars said this could transform what is by some measures the world’s largest economy into the center of global culture.

They also said Chinese President Xi Jinping’s trademark foreign policy implementation will have a significant cultural impact in the long-run and exports of Chinese culture through films and filmmaking collaborations will play a pivotal role.

President Xi first unveiled The "Silk Road Economic Belt" concept in 2013 during his visit to Kazakhstan. That following December he urged strategic planning of the Belt and Road Initiative to promote connectivity of infrastructure construction and build a community of common interests. In 2014, Xi announces that China will contribute 40 billion U.S. dollars to set up a Silk Road Fund to finance Belt and Road projects. The Asian Infrastructure Investment Bank (AIIB), a China-initiated multilateral bank, started operating last year.

Despite recent curb of unrealistic overseas investment projects, Beijing encourages international cooperation in such cultural fields like film and television.

China has signed agreements on film and TV cooperation with 15 countries and regions along the Belt and Road routes.

Hong Kong highlighted the initiative at the Hong Kong Filmart in March.

The China National Film Museum announced in April that it will collaborate with Belt and Road countries to hold annual film events, including screenings, awards, and exhibitions.

Also, in April, Beijing International Film Festival presented a Belt and Road section for the first time, showcasing 13 films from such countries as Poland, Iran and the Philippines.

In June, the Shanghai International Film Festival also staged a series of campaigns promoting the Belt and Road Initiative, with a Belt and Road Film Culture Exchange Cooperation agreement signed during the festival.