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From studying Marine Biology in University, a Nigerian woman is now making a living as a Cobbler. And guess what, she is doing it with a passion. CGTN's Deji Badmus tells us how well the shoe fits.
She is arguably Nigeria's most popular trendy Lady Cobbler. It's certainly not the kind of job you would associate with a Marine Biologist. But this is what Kevwe has been doing full time since she graduated from the University in 2011. And for her, it's not just about survival, it's a passion.
KEVWE ALAJABO FOUNDER OF T-KEVWE SIGNATURES "Making a shoe makes me very happy. When I'm making a shoe, even if I have not eaten all day, as far as I'm getting what I want and everything seems to be going on the right path, from cutting the leather to sewing to wrapping and all that, it makes me feel like I'm in cloud nine. As far as the job is going on smoothly, I'm good to go."
Her decision to go into shoemaking was not by chance. Kevwe says the difficulty she encounters finding the right fit for her size 43 feet made her decide to start making her own shoes all by herself. But first she had to enroll in a vocational training at her church where she learnt shoemaking.
KEVWE ALAJABO FOUNDER OF T-KEVWE SIGNATURES "They taught us just one particular design. After I learnt, I had to go to the street. To be versatile, I had to go to the street and see what was happening, how it's been done, how you can make a market, how you can make a life out of it. And that is when I met Adebayo Hassan, who taught me different aspects that we were not taught in church and showed me how to make money out of it."
She did all this while still studying in the University. By the time she was done with her education and no job was coming her way, she plunged into the shoemaking business full time, starting out with a small savings she had made from training others and a small fund her mother gave her.
KEVWE ALAJABO FOUNDER OF T-KEVWE SIGNATURES "Everybody accepted me like, oh! she makes shoes. You mean you make them yourself and I'm like, yes, I make them myself. And they will be like, OK I don't make local shoes but because you say you do this, and that has been it; like from I pair to another until with God's help, I was able to get this small place."
From her small shop here, Kevwe has made and supplied over 120 pair of shoes in the first quarter of this year alone. Among her clients are some top celebrities in the Nigerian entertainment industry. She is seeking more capital now to expand the business.
KEVWE ALAJABO FOUNDER OF T-KEVWE SIGNATURES "When I have adequate capital, I will get all the machines, I have the raw materials to be able to run the production of footwear at a subsidized rate. So that is it."
But she is not allowing the lack of capital to expand dampen her spirit. She is taking things one step at a time hoping that in about ten years from now, her T-Kevwe Signatures brand will be an important item in every household in Nigeria. Deji Badmus, CGTN, Lagos, Nigeria.